Booking.com – #BookingHero
Not all heroes wear capes. Every day, Booking.com’s partners go out of their way to help create unforgettable travel experiences. To let the partners know how much their incredible hospitality is valued and appreciated, Booking.com invited their customers to nominate a #BookingHero – someone who went above and beyond to make their stay unforgettable. The result? Endless of #BookingHero submissions via social media that led to three of the best hospitality stories ever heard. The reward? A travel credit of €25,000 to spend on making more epic memories.
In the role of social media copywriter, I was asked to help out the team to engage with the audience and select the best submissions.